Tag Archives: Design Studio Press

More from Syd Mead on Sentury II

Legendary visual futurist and Art Center alumnus Syd Mead stopped by Art Center last month as part of the Design Studio Press Spring Lecture Series.

Mead and his "Blade Runner" Spinner vehicle.

His lecture traversed the history of automobile design, the future of transportation, his early work for Ford and U.S. Steel, his work on Blade Runner and his latest book Sentury II.

We followed up with the designer via email to ask him about Sentury II.

Dotted Line: You mentioned in your lecture that the cover of Sentury II is intended to look like a metallic artifact that might be found in the future. What’s happening in the scene depicted in the artifact?
Mead:
On the left of the spine of the book is a series of manifolds, circuitry and panels that simulate the energy feed to the image coherent side at the right (the actual cover of the book). I show a stylized, ceremonial figure just to the right of the book spine (the center of the overall artwork) and a horizontal split that reveals an energy source (heat? photon glow?) from behind the front surface of the plate combination.

At far right, just above the glowing energy source horizontal is a tableaux of figures and fixtures. One figure is entering a vehicle of some sort while behind him are a series of figures depicting a montage of social interaction, stylized foliage and geometric alignments that eventually go parallel to the outer edge of the ‘artifact.’

I imagined that this entire piece might have been dug up, cleaned off and somehow energized to bring the overall surface detail into view. The overall look of the cover art is a deliberate homage to the cover of Sentury II, which I painted first.

The cover of Sentury II

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Syd Mead: “The Future Starts Right Now”

Legendary visual futurist and Art Center alumnus Syd Mead stopped by Art Center’s Ahmanson Auditorium last week as part of the Design Studio Press Spring Lecture Series.


Syd Mead signing "Sentury II."

The always entertaining Mead delivered a presentation to a packed house whose attendees included The Lord of the Rings visual effects director Paul Lasaine, Megamind concept artist Samuel Michlap and Tron: Legacy vehicle designer Daniel Simon.

Mead’s lecture traversed the history of the automobile (“My total contribution to Americana automobilia is the taillight of the Ford Falcoln Futura.”), the future of transportation (“Antigravity is the answer for designers who don’t like to draw wheels.”) and his favorite color (“Cherenkov radiation blue, a fascinating optical phenomenon.”).

He also touched on Blade Runner, his early work for Ford and U.S. Steel, his latest book Sentury II and why the future is so difficult to predict.

Here are some highlights from his presentation.

On creative control:

The idea of controlling your creative idea right to the final format? That will never happen. Or rarely. Your ideas will go through a series of committees, compromises and pummels every single time.

On doing things by hand:

I learned how to hand-letter at Art Center, and that was very good training for drawing perfect ellipses. I still use gouache, which is putting paint on cardboard with animal hairs at the end of a stick. I know that’s not very romantic, but it works. All of today’s rendering software and code is made deliberately to mimic the hand-drawn technique.

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Syd Mead on Campus Tuesday

We’re excited to have the legendary visual futurist Syd Mead on campus tomorrow as part of the Design Studio Press Spring Lecture Series.

He’ll be discussing informed imagination and his new book, Sentury II. A book signing will follow the lecture.

Mead, a 1959 Transportation Design alumnus, is best known for his work on Tron, Bladerunner and Aliens, as well as for the creation of the V’Ger for Star Trek: The Motion Picture. He’s a favorite of ours; we’ve interviewed him here before about Tron and discussed transportation design with him in Outer Circle.

The event is free and open to the public. However, space is limited, so RSVP at facebook.com/designstudiopress.

Design Studio Press
Spring Lecture Series presents:
Syd Mead

Tuesday, April 12, 1 p.m.
Ahmanson Auditorium

In the meantime, check out the video below made by the Tribeca Film Institute:

2019: A Future Imagined from Flat-12 on Vimeo.