Tag Archives: functional art

Stuart Fingerhut reinvents the future of retail through experiential design

Stuart Fingerhut designs Scion's presence at major international auto shows.

Stuart Fingerhut designs Scion’s presence at major international auto shows.

The following profile of Environmental Design alumnus Stuart Fingerhut appeared in the January 2015 issue of VSMD Magazine. Read how Fingerhut’s leading-edge thinking about reconceiving the retail experience to be more about connection than commerce informs the success of his experiential marketing work for Toyota’s Scion brand as well as his personal design practice creating functional art.

Stuart Fingerhut seems to have this experiential design thing all figured out. As creative director for Toyota’s Scion brand at the George P. Johnson Experience Marketing Agency in Los Angeles, Fingerhut is responsible for creating Scion’s presence at major international automobile shows.

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