Hey guys, I found here is clever way of implementing water conservation by using an emotional strategy, take a look:

–Core 77, London Design Festival 09 Preview: Designersblock| 22 Sep 2009

Poor Little Fish by Yan LU

“Sustainable and energy preservation become a global issue, however consumption is incalculable, saving is often neglected through daily consumption. Rather than forcing people to consume less, thus depressing the using experience, Yan LU offers with his Poor Little Fish basin an emotional way to persuade consumers to think about saving water, by making consumption tangible. There is a traditional shaped fish bowl in the Poor Little Fish basin. While using, the level of water in the bowl gradually falls; it will go back to the same level once the water stops. Hence the consumer needs to consider the fish while using. Due to separated pipelines, the water that comes from the tap is pure and clean while the one in the bowl is not actually changing; no more water is wasted in this process.”

-Nubia