Mirka Meyer started her career in 1995 as a graphic designer in New York. She has since built up a successful career as a communication and branding specialist for various corporations and agencies in New York, Los Angeles and Frankfurt. In 2002 she came to Berlin with Pentagram and shortly thereafter co-founded the branding agency ‘metorical’ as well as the gaming magazine [ple:]. In 2008 she redirected her professional career from the creative industries to the humanitarian sector, managing acute and chronic emergencies with Médecins Sans Frontières (MSF / Doctors without Borders) in the Central African Republic, Ethiopia, Haiti, Chad, DR Congo and South Sudan. Her current project brings her knowledge of visual communication together with the pressing practical communication needs of humanitarian emergencies in developing countries. Mirka received her BFA from Art Center College of Design in the year 2000, and currently lives in Nairobi, Kenya.
When people see my CV nowadays I usually get a few puzzled looks and definitely a few questions. It is neither the most common, nor the most obvious path that I have taken. But I have always strongly believed in “thinking outside the box.” I know that this belief has given me a very unique view of the world and very valuable insights into the importance of visual communication within the context of humanitarian emergencies.