Tag Archives: PSA

Student-Made PSA Airing on CNN International

CNN International has donated air time to the student-made United Nations Population Fund television spot, When Mother Died, the Family Fell Apart, running it throughout the month of June. The PSA was created in a Designmatters studio that developed an integrated multimedia awareness campaign in support of UNFPA’s Safe Motherhood Initiative. Art Center Advertising, Graphic Design and Graduate Media Design students participated in the project.

United Nations Population Fund (UNFPA) is an international development agency that promotes the right of all humankind to a life of health and equal opportunity.

If you missed the spot on CNN, watch it below:

Students Create New Identity for Organization of American States

Eight Art Center students participating in a transdisciplinary class through Designmatters were recently commissioned by the Organization of American States (OAS) to create a new identity for its upcoming 100th anniversary. Students were asked to promote greater awareness and reinvigorate enthusiasm for the OAS to the millennium generation. After much deliberation and research, a new identity and core message, “On Common Ground,” was created. This identity espouses the organization’s goals of democracy, human rights, security and development, while engaging a younger audience. 

Tomorrow, Dec. 3, the students will present to OAS leadership the campaign, which includes a Public Service Announcement for television, a new visual identity for the OAS Centennial events, a new website to help connect young people from across the hemisphere, and advertisements targeting the millennium generation. The event will take place at the South Campus Main Gallery at 10 am. Stop by and check it out!