Tag Archives: Jesse Genet

Illuminating Lumi: charting a startup’s path from Shark Tank to Y Combinator to VC funding

Jesse Genet with Inkodye display

Jesse Genet with Inkodye display

When 16-year old Jesse Genet began printing tee shirts in her parents’ basement, the enterprising teen could have scarcely fathomed a future in which her bright idea would morph into Lumi, a company with $2.5 million in sales, which appeared on ABC’s Shark Tank, earned a coveted spot in Silicon Valley’s hottest startup incubator Y Combinator (think Airbnb, reddit, Dropbox) and has just closed on a seed venture round of financing.

Jesse and Lumi business partner Stephan Ango met as Product Design students at Art Center. Before starting college, however, Jesse was a natural-born entrepreneur who sought out a better way to print photography on textiles. A ton of research led her to a reference about a dye process that intrigued her and eventually led her to the man who owned the rights to the dye and the last inventory of the substance. She first contacted him while still in high school. “He didn’t take me seriously at first,” Jesse recalls. “After all I was just a high school kid. It wasn’t until Stephan and I joined forces and we made several trips to Northern California to meet with him that he finally began to negotiate with us seriously.” Continue reading

Next Big Thing: The Lumi Process

Brand X wrote a great cover story this week on Art Center Product Design students Jesse Genet and Stéphan Angoulvant and their studio Lumi Co. The pair created a new form of printing onto materials, which they call the Lumi Process.

The cutting-edge technology allows the printing of vivid, photo-like images onto natural materials such as denim, wood and leather without the use of chemicals—something never before done in the world of design.

From the article: “Lumi Co.’s first products — a supple leather wallet printed with an image of the Brewery’s neighboring warehouses and a laptop bag featuring a 1960s Richard Avedon print — might not appear to be anything innovative. After all, photography and design have a history of playing off each other. But what makes their technique unique is that the image is ingrained in the fiber, meaning materials like pleather do not have to be used to display a print.”

Also interesting: Lumi Co got its start last year with funds raised on Kickstarter. Genet explains the process in the video below.

Read more: Lumi Co.’s photographic furniture design