Tag Archives: Archives

Wheels in Motion: A Look at Art Center’s Transportation Design Department

Guest post by College Archivist Robert Dirig and Transportation Design Director Jay Sanders

Strother MacMinn teaches class on lawn, 1960 (Photo courtesy Art Center Archives)


Art Center’s Car Classic has become one of the most highly anticipated transportation events in Southern California, if not the entire country. Over the past nine years, the event has showcased amazing automobiles and brought together industry leaders–many of whom are Art Center alumni. As we approach Sunday’s Car Classic 2010: Freedom of Motion, join us in looking back at how Art Center became a leader in the world of transportation design.


Jergenson is shown in this circa 1950 photograph with student A.K. Ragheb PROD '51. (Photo courtesy Art Center Archives)

It is estimated that more than half of the world’s car designers are Art Center graduates. Transportation Design alumni currently hold top positions at the studios of Pininfarina, Ferrari-Maserati, Ford, General Motors, DaimlerChrysler, BMW, Porsche, Audi, Volvo, Nissan, Aston Martin, Mazda, Toyota/Lexus and Volkswagen North America.

The field has a long and storied history at the College. Years before Transportation Design became a major at Art Center, our graduates were taking positions with General Motors’ Buick Division in Detroit in the 1930s.

In 1948, Transportation Design became an official course of study at the College, with such influential faculty members as George Jergenson, Strother MacMinn and John Coleman establishing the school’s connection with transportation design—a field that would lift Art Center into international prominence.

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Reflecting Back at 80: Alumni Relations

Annual meeting of Society of Art Center Alumni at the Sportsmen's Lodge in North Hollywood (1963)

Guest post by Art Center Archivist Robert Dirig

Art Center’s alumni have always been an important part of the College, but the Office of Alumni Relations wasn’t formed until the ’60s—and it looked much different than it does today.


Ninth Annual Meeting of the Society of Art Center Alumni, known as the "Fall Roundup" because of the Western theme (1969)

The Society of Art Center Alumni was formed and incorporated in 1960. While support for the Society was provided by the College, it was a separate organization with a budget based in annual dues.

The aim of the Society was to form a network of alumni by creating alumni directories, distributing newsletters, organizing regional chapters and planning exhibitions.

One particular goal was for alumni to be more active with Art Center and help support and strengthen the curriculum and policies.

During the ’70s, the Society’s most important activity was a juried exhibit of alumni work for which they produced a catalog. During this era, the annual meeting was an opportunity to showcase the alumni work created during the previous year.

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Reflecting Back at 80: Mystery Photo

This photograph shows Chair of the Fine Art Department Lorser Feitelson and a group of students viewing a selection of paintings to be used in a traveling exhibit. We know that the student standing behind Feitelson is Greeley Wells FAPT ’69, but not much else.

Do you recognize any of these sharply dressed students? If so, contact Art Center Archivist Robert Dirig at 626.396.2208 or robert.dirig@artcenter.edu. For more information about the Art Center College of Design Archives, including how you can donate or access materials, visit artcenter.edu/archives.

Reflecting Back at 80: The Art Center Dot

As the unofficial school mascot, Art Center’s Orange Dot has a long and storied history. When the school was founded in 1930, designers were exploring primary shapes, so it is no surprise that a simple filled-in circle was chosen to augment Art Center’s printed materials. Advertising alum Robert Brown claims that the Dot was his idea, while Don Kubly, the College’s president from 1969 to 1985, noted that the school’s founder, Tink Adams, chose the Dot because it was an easy way to add a splash of color to the school’s publications.

1931 Art Center Catalog

The Multi-Colored Dot
The Art Center School, as it was then known, opened in 1930 in downtown Los Angeles in a courtyard of buildings on Seventh Street.  The glass front door had a red-orange border, and in the front window, the name of the school carried a matching red-orange dot. The Dot was not limited to this color nor was it the only shape Art Center used in promotions. However, the use of dots in published materials undoubtedly began nearly at the same time as the school.

The Dot Goes Into Semi-Retirement
Due to changes in contemporary design, or perhaps because of an association with the Japanese flag, Art Center stopped using the Dot, in any color, toward the end of World War II (mid-1940s). The timing also happened to coincide with the school’s move to its second location (Third Street in Hancock Park) and Art Center may have wanted to present a new look along with its new address. The essence of the Dot lingered, however, as many publications carried photographs cropped into circles.

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Reflecting Back at 80: Sponsored Projects

Guest post by Art Center Archivist Robert Dirig

It’s Week 14, which means that students across campus are finishing up final projects, participating in final critiques, and preparing for Graduation as the term’s sponsored projects are coming to a close.

Sponsored projects, giving “real world” design problems to students, have been a hallmark of the College curriculum for years. But did you know that Art Center’s history with sponsored projects goes back to 1960? It was in that year that students took part in a space capsule project sponsored by General Electric. George Beck, manager of industrial design at G.E.’s Light Military Electronics Department, approached Art Center with the idea for students to design a space capsule and interior computer, providing for the most efficient relation between the computer and the pilot.

Take a look at great photos from the project below.

Visit the College Archives, and check out the Archives Facebook page, to learn more about Art Center’s history.


Take a Trip Back to 1969

Here’s a fun video courtesy of Archives for a drizzly Tuesday—an Art Center promotional film from 1969.

It was directed by Advertising students Wayne Carmona and Gerald Eggers, and funded by the Society of Art Center Alumni. We really love the groovy intro and outro music, and the psychedelic cartoon near the end has us scratching our heads, yet thoroughly entertained. Head over to our new Videos section to view.