Tag Archives: Guillaume Wolf

Every day is Veterans Day for students in Designmatters’ The Healing Trauma Project

Army medics treat a victim of a bombing in Tikrit, Iraq in 2006. Photo: Christopher Stoltz

In this photo by veteran and current ArtCenter student Christopher Stoltz, Army medics treat a victim of a bombing in Tikrit, Iraq in 2006.

“When guest speakers come into the class, they can spot me in the crowd and instantly tell I’m a veteran,” says ArtCenter student and former mass communication specialist for the U.S. Navy Christopher Stoltz of meeting with experts during this term’s Designmatters course The Healing Trauma Project. “I think they can tell by my cargo shorts,” he adds laughing. “The non-uniform uniform.”

All jokes about conformity aside, one of the main reasons Stoltz signed up for the Graphic Design-hosted transdisciplinary studio is that it dealt with a serious issue—helping veterans learn about a method for treating Post Traumatic Stress Disorder (PTSD)—and he wanted to represent an actual veteran’s viewpoint.

“I think a lot of people assume the military experience is what you see in movies like American Sniper, very extreme war stories” says Stoltz, who grew up in Mount Airy, NC and served in the Navy for 14 years in a number of photography-related roles, including being an aerial photographer aboard the U.S.S. Harry Truman, and covering stories in Iraq from a soldier’s point of view for the Navy’s Stars and Stripes news agency. “Not every military job involves carrying a rifle. Some veterans worked desk jobs. I carried cameras the whole time I served. I also carried a rifle, but telling stories and capturing moments was my first priority.”

Continue reading →

Nothing to lose: A conversation with OutNetwork president and graphic design student Gianfranco Ocampo

Gianfranco Ocampo at ArtCenter College of Design

Gianfranco Ocampo this summer at ArtCenter College of Design’s South Campus. Photo by Chuck Spangler

Before Gianfranco Ocampo embarked on his first trip to Europe this fall as a participant in the Berlin Studio study away program, we sat down for a conversation with the upper-term Graphic Design major. Ocampo loves to travel, and over the years his family in Los Angeles has hosted many exchange students, one of whom in turn hosted Ocampo when he visited Japan for his 18^th birthday. Already bilingual (English and Spanish), Ocampo learned to speak Japanese and to cook Japanese food. Confident and outgoing, he’s a people-centric person at home in the role of ambassador. As a peer mentor with the Center for the Student Experience (CSE), he welcomes incoming students to ArtCenter and this year was named president of OutNetwork, ArtCenter’s Gay, Lesbian, Bisexual, Transgendered, Questioning, Intersex and Allies (GLBTQIA) student club. The group is dedicated to fostering a multidisciplinary, multigenerational community that shares an interest in the intersection between GLBTQIA identity and the creative arts; members include current students and faculty as well as alumni. For Ocampo, advocating for important causes is integral to his calling as a designer.

Continue reading →

New Tsunami Awareness Designmatters Studio “The Next Wave” Kickoff on Tuesday, September 11

Attention Art Center students:

Don’t miss the launch of Designmatters’ new studio The Next Wave, in which students, in partnership with the US Geological Survey (USGS), will create a campaign to raise awareness among Southern Californians of the profound hazards and affects of a plausible West Coast tsunami.

Join faculty Guillaume Wolf and La Mer Walker next Tuesday, September 11 at 1:45 p.m. in the Faculty Dining Room for a one hour presentation on social transformation, social media and the future of design.

The presentation will be followed by a Q&A with USGS scientists on the topic of tsunami scenarios.

For more information, click here.

MDP Showcased in Little Tokyo Design Week
Art Center Earthquake Project Showcased at Cooper-Hewitt, National Design Museum
Get Ready to Shake, Rattle and Roll

More on Art Center’s Reality Augmented course (video)

Art Center instructor Ryan D'Orazi demonstrates his Enlitenar AR app during the class' final presentation.

Last month we told you about an augmented reality (AR) course that took place this past summer at Art Center called Reality Augmented. The course was co-taught by Graphic Design instructor Guillaume Wolf and science fiction author Bruce Sterling; hosted by the Graphic Design Department; and sponsored by Amsterdam-based Layar, whose AR platform claims more than one million active users.

Layar documented the class and recently posted a short three-minute video that does an excellent job of capturing the energy and ambition of this experimental course. ”Our class here at Art Center is a ‘doing’ class,” says Sterling in the video. “People were working with LAYAR to really do apps. I wanted them to be able to leave the class saying that they can augment reality.”

Sterling goes on to say, “Augmented reality is in the artistic phase where a lot of the most effective players are designers. The best AR efforts are coming out of smaller groups of three, four or 12 people.”

Watch the entire video after the break.

Continue reading →

Students Spend Their Summer Augmenting Reality

Still from the promotional video for Juju, a student-created augmented reality application.

This past summer term, Art Center welcomed back its first visionary-in-residence, science fiction author Bruce Sterling (Schismatrix, Islands in the Net, The Caryatids) to co-teach an augmented reality (AR) transdisciplinary design studio with Graphic Design instructor Guillaume Wolf called Augmenting Reality.

Not certain what AR is exactly? You’re not alone. For the studio, Sterling and Wolf defined AR as a software program that must: 1) mix the virtual with the real, 2) be interactive in real time and 3) register in three dimensions.

AR is an industry still on the cusp, and applications are only now starting to sneak out of the labs and into consumers’ hands. “It may even be a bit before the cusp,” Sterling says of the AR industry. “It’s an old technology, but it’s a baby industry.”

In the course—hosted by the College’s Graphic Design Department and sponsored by Amsterdam-based Layar, a company whose AR platform claims more than one million active users—teams of students designed both concepts and prototype AR apps that ranged from virtual pets to an augmented “spiritual reality” experience.

Layar's Maarten Lens-FitzGerald gets some FaceTime with Graphic Design student Shi Jie Lim and Graphic Design Department chair Nik Hafermaas. Photo: Alex Arestei, Layar.

“I was impressed by the student’s concepts, execution and their presentation,” says Maarten Lens-FitzGerald, general manager and co-founder of Layar, who watched the teams’ final presentations virtually (during the final he was “passed” around the classroom on an instructor’s smartphone). “Even with innovative media, it’s still important to be able to tell the story using mainstream media. Not all AR people know this; but the students did.”

Words, no doubt, that are music to instructor Wolf’s ears, who wanted to make sure the students were designing based on something people can actually connect with.

“Why are people interested in anything? It’s not just about design, it’s about the psychology behind it,” says Wolf of what he tries to impart to his students. “Why is a product sexy? Why do we want it? How does a designer create that desire?”

(Read more, and view videos of the work, after the jump.)

Continue reading →