When Nathan Cooke (BS 08 Product Design) was first approached by a group of entrepreneurs to help start a new venture centered on building toilets in developing countries, he wasn’t terribly taken with the idea. But seeing their determination, he decided to help them build a test toilet.
Five years later, Cooke and his colleagues are still working together. Cooke is co-founder and creative director of Sanergy, a social enterprise based in Nairobi, Kenya, with the mission of making hygienic sanitation affordable for everyone. Through Sanergy’s local brand, Fresh Life, the company franchises its Fresh Life Toilets to entrepreneurs in informal settlements. Franchisees, called Fresh Life Operators, make a profit by charging market rates for use of the toilets.
We checked in the Cooke during his most recent visit to campus for an update on lessons learned from launching this unique venture.