Category Archives: General Interest

Local Museums Open Doors for College Night

Each spring, local cultural institutions LACMA (The Los Angeles County Museum of Art) and The Getty Center open their doors to college students for a free night of culture and fun.

College Night at LACMA is being held this year on Thursday, April 5 from 8-10 pm. Share your ideas in a gallery discussion, create art, and enjoy a free reception in your honor. Bring your friends and explore the special exhibitions In Wonderland: The Surrealist Adventures of Women Artists in Mexico and the United States and California Design 1930–1969: Living in a Modern Way. See a special viewing of Chris Burden’s Metropolis II in action.

College Night LACMA

There will also be a performance of Analog Among Nations (Mostly) Iteration 4 The Women by Renée Petropoulos. Inspired by the lives of the artists in the In Wonderland exhibition, this improvised and participatory performance is a poetic sound work composed of spoken word, recorded national anthems, and other material impressions.

College ID is required. Parking is free after 7 pm. For more information, see College Night LACMA.

College Night at The Getty Center will be held Monday, April 16 from 6-9:30 pm. Enjoy special presentations, music, food, and other surprises exclusively for college students!

Get exclusive access to the featured exhibition Herb Ritts: L.A. Style. Herb Ritts (1952–2002) was a Los Angeles-based photographer who established an international reputation for his distinctive photographs of fashion models, nudes, and pop icons. Also on view: Portraits of Renown: Photography and the Cult of Celebrity and highlights from the Getty Museum’s permanent collection, including masterpieces by Van Gogh, Monet, and others.

After your tour of the museum, enjoy music and free food outdoors while taking in the spectacular views.

For more information, see College Night Getty.

Reservations recommended but not required.

It’s Important, It’s Easy, It’s Time

Next year, Es Tiempo, a multi-faceted cervical cancer awareness and support campaign is expected to begin a pilot rollout in Los Angeles.

The broad-based communications and outreach campaign—the result of an award-winning Designmatters studio project—will encourage Latinas to seek out early cervical cancer screenings.

A collaboration between Designmatters, USC’s Keck School of Medicine and USC’s Annenberg School for Communication and Journalism, Es Tiempo was led by the College’s Advertising Department, including lead faculty Elena Salij and Maria Moon.

Students Phillip An (Illustration), Mark Brinn (Graphic Design), Chris Lack (Graphic Design), Tracy Hung (Graphic Design), Haelee Kang (Graphic Design), Lucia Loiso (Photography and Imaging) and Camille Ontiveros (Fine Art) were challenged to create communications to persuade Latinas in Los Angeles’ underserved communities to comply with clinical guidelines for cervical-cancer screening.

The students began their research broadly: by visiting the USC/Norris Cancer Center, visiting local clinics and studying the visual and material culture of East LA. On the basis of this early research, the students created ‘rapid prototypes’ of their preliminary ideas.

Researchers at USC Annenberg School of Communications conducted focus groups with at-risk Latinas, and their findings brought the challenge into focus. Contrary to the class’ expectations, awareness of the pap test and its importance was not the fundamental problem: virtually all the women knew what a pap test was, and that they should be screened regularly. However, the barriers—cultural, institutional, and practical—were many and varied from a disinclination to discuss medical matters in general to a distrust of physicians and lack of relationship with a primary care physician.

Given the number and complexity of the obstacles it was determined that a simple advertising campaign wouldn’t be enough: a more elaborate integrated communications program, knocking down as many barriers as possible, was required. The students settled on a three-part program.

Salience and Way-Finding
The first part of the campaign links the jacaranda tree, the purple-flowered tree that blooms in Southern California and in Central and South America, to screening: posters, video, and radio advertising remind women that “when the jacaranda tree blooms, it’s time to schedule your pap test.” Maps and environmental graphics—again, featuring the jacaranda tree logo—direct women to local clinics where they can obtain low- and no-cost pap tests. All are signed with the tag line “Es Importante, Es Facil, Es Tiempo” (“It’s Important, It’s Easy, It’s Time”).

Incentives
To ease the financial burden of missing work during screening, students devised the Es Tiempo VISA Gift Card: when a woman gets her pap test, her card is credited with $20; when she calls back to obtain her test results, her card is credited with another $10; if she persuades a friend to get a pap test, her card is credited with another $5. The balance can be spent anywhere VISA is accepted. In addition, an easy-to-use website allows the woman to check her test results and card balance online, and offers videos explaining what pap results mean, and encouraging the viewers to follow up.

Fundraising
To subsidize the effort, the students proposed a themed fund-raising campaign. In the campaign, corporations committed to women’s health and well-being—OPI, Avon, and others—would offer Es Tiempo jacaranda-themed products (nail polish, perfume, room fragrance) to their customers and profits from sales would support the incentive program. By engaging the women everywhere, the fundraising efforts would continue and expands the central motive of the campaign: women helping other women.

Finally, a series of ancillary products and services—t-shirts, tote bags, even warm socks for the exam room—would perpetuate and amplify the campaign’s theme.

Students created an exhibition of the Es Tiempo campaign, displaying how all facets of the campaign worked together–from the moment a woman first encountered  the campaign poster in her local library, her experience at the clinic, to when she received her results. The exhibition is planned to be displayed at LAC + USC Keck Medical Center for prospective donors and partners to the campaign. It will also be used as a research tool with future focus groups at USC Medical Center.

Es Tiempo won Best of Category in the Student Division of I.D.’s 2010 Annual Design Review. The project was among more than 400 entries. Also in 2010, the project was featured at the I.D. Annual Design Review Exhibition in New York City, and in 2011 was also featured at HOW Design Conference in Chicago.

Partnering institutions USC Norris Comprehensive Cancer Center and Annenberg School of Communication and Journalism continue to collaborate with Designmatters on fundraising for an anticipated pilot rollout of Es Tiempo in  Los Angeles in 2013.

Read more about Es Tiempo at Designmatters’ website, where you can also read about the follow-up course Para Nuestras Hijas. And be sure to check out this great write-up by DesignObserver.

Lynda Weinman, Shepard Fairey and Spencer Nikosey on Campus for this Thursday’s 3×3 Presentation

Each term, Art Center’s Graphic Design Department hosts a 3×3 presentation in which three creative professionals are invited to speak on a particular topic.

This Thursday, the Art Center Community is invited to hear stories from three pioneers who have created reality from their dreams and gone on to influence design, culture, art, technology and fashion worldwide.

The speakers are:

Shepard Fairey, Artist, Activist and Founder, OBEY GIANT ART and Studio Number One

Lynda Weinman, Co-Founder and Executive Chair, lynda.com

Spencer Nikosey, Founder, KILLSPENCER

Moderated by Petrula Vrontikis

3×3: Creative Entrepreneurs
Thursday, March 22nd, 2012
7:30 p.m. – 9:30 p.m.
Ahmanson Auditorium
Art Center College of Design
Hillside Campus
1700 Lida Street
Pasadena, CA 91505

FREE; no reservations required.

Lynda Weinman, co-founder and executive chair of lynda.com, is a self-taught computer expert, author, educator, and entrepreneur. Before launching lynda.com, she was a faculty member at Art Center College of Design and worked as an animator and motion graphics director in the film special effects industry. Lynda has also been a consultant for Adobe, Macromedia, and Microsoft, and has conducted workshops at those organizations in addition to Disney. She, along with her husband and co-founder Bruce Heavin, evolved lynda.com from its original concept as a free web resource for her students, to the site for her books on Web design, to the registration hub for physical classrooms and conferences, to a highly successful online training library. lynda.com

Shepard Fairey was born in Charleston, SC in 1970. He received his B.F.A. at the Rhode Island School of Design in Providence. While at R.I.S.D. he created the Andre the Giant as a Posse sticker that transformed into the OBEY GIANT art campaign with imagery that has changed the way people see art and the urban landscape. His work has evolved into an acclaimed body of art which includes the 2008 “Hope” portrait of Barack Obama which can be found in the Smithsonian’s National Portrait gallery. Since the beginning of his career in 1989 he has exhibited in galleries and museums around the around the world, indoor and outdoor. His works are in the permanent collections of the MOMA, the Victoria and Albert Museum, the Boston ICA and many others. For more information, visit obeygiant.com

Spencer Nikosey launched his premium bag and luggage brand KILLSPENCER at his Art Center grad-show in 2008. Handcrafting functional Weekender Bags, Backpacks, and Messenger Bags out of used-in-combat military truck tarps and vintage Korean War Era fabrics caught the attention of bloggers and instantly kickstarted an online following and customer base. Soon, demand increased and local production became problematic. Frustrated with the lack of quality and attention to detail in local factories, Spencer decided to assemble a team of master craftsmen and build his own Workshop in the Downtown Los Angeles Arts District. Today, Spencer and his team of passionate creatives designs, develops, manufactures and ships their products globally, proudly made in U.S.A. killspencer.com

Celebration of Cultures: March 19-23

Every year, the Art Center community highlights the wonderful cultural diversity and international presence on campus with the Celebration of Cultures Week.

Next week, March 19-23, there will be international and multicultural entertainment, activities and foods in collaboration with ACSG, Student Clubs and Organizations, the Library, the Cafeteria, and other areas of the College. These events are free and open to all staff, faculty, and students. Please join us next week to celebrate everyone’s heritage as a community.

Monday, March 19
10:00-11:00 AM: Swedish Waffle Day | Bridge
1:00-2:00 PM: Desserts-Around-the-World | Bridge

Tuesday, March 20
All Day: National Dress Day*
12:45 PM: National Dress Day Group Photo* | Bridge
11:00 AM-3:00 PM: Travel Slide Show | Student Dining Room
12:30-1:30 PM: Mariachi Band | Student Dining Room

Wednesday, March 21
All Day: Persian New Year Celebration | Student Dining Room
12:00-2:00 PM: Persian Calligraphy | Student Dining Room
12:00-2:00 PM: Art & Craft Bazaar | Cafe Entrance

Thursday, March 22
All Day: Experience Asia
12:00-2:00 PM: Chinese Sugar Art | Bridge
12:30-1:30 PM: “Gayageum” Performance | Student Dining Room
12:30-2:00 PM: Korean Calligraphy Session | Student Dining Room
1:00-2:00 PM: Japanese Sweet Treats | Bridge
7:00-9:00 PM: Memoirs of a Geisha Film Screening | Faculty Dining Room

Friday, March 23
All Day: Australian “Walkabout” Treasure Quest | Sculpture Garden
1:00-1:30 PM: Polynesian Dancers | Student Dining Room

All Week
Check out Library Staff Picks of Cultural Readings and Movies!
Enjoy International Cuisines Served in the Cafeteria!

Some events may be cancelled or changed without prior notice.

*This year, we want to encourage everyone (students, faculty and staff) to share their heritage by wearing the national dress of the country your family is from or have an affinity for. We want to give you plenty of notice to retrieve that special outfit out of storage.  National Dress Day will be on Tuesday, March 20.  Everyone who wears his or her cultural dress will get prizes, and we will have a group photo on the Bridge.

Meet the Woman Behind the “Girls of ID” Student Organization

Laura Jonason started the Girls of ID student organization about three terms into her studies in the Transportation Design program at Art Center to connect all the women in the department. She wasn’t surprised to be part of a very small minority but she thought, after growing up a tomboy and working for 8 years in a myriad of jobs before coming to Art Center, she wouldn’t find it to be a problem. After a few terms being the only woman in her class, however, she began to feel a little isolated and wanted to reach out to other women in her major. “It is hard for men and women to be friends with each other in the same way they are with their own gender and it can be lonely being the only girl in a class full of guys.” Laura founded the student organization so that women in industrial design majors who are similarly grappling with that kind of isolation have somewhere to go. The Girls of ID offers these women a place to find camaraderie.

The Girls of ID. Courtesy Laura Jonason

It’s not the first time Laura has looked for ways to connect women. Prior to Art Center, while working at Circuit City, Laura founded a similar group for women who wanted to pursue leadership positions. One of the things they would talk about is that as a woman you can’t act the same way a man does and get the same reaction. They used an analogy about how to react in boiling water – you don’t want to be a carrot that gets limp and soft and you don’t want to be an egg that hardens – you want to be coffee because it mixes with the boiling water and becomes something good.

On women in Transportation Design:

“We need female car designers. Everybody has a unique design perspective and adding gender into that mix can only help. Today’s woman really wants something La Femme Nikita – we want to be powerful and sexy.”

About the Girls of ID mentor, Product Design Department Chair Karen Hofmann:

“Karen  is awesome. It is really great to have a teacher and mentor who is a woman. You can go to her with questions about what it is like as a woman to work in a male-dominated industry. Currently there are no female Trans teachers so it is really wonderful to be able to go to her.”

About being a mentor:

“People come to me and tell me about someone who could use the support of our group. Trans faculty will let me know if they see a female student who is struggling and some of the men will also let me know if there is a girl in their class who looks like she could use a friend.”

About automotive interior design:

“Before coming to Art Center I was interested in designing interiors – how long have cars been around and we still don’t have a place to put a purse? After starting at Art Center, however, I fell in love with form and now I’m focusing on exteriors.”

The Girls of ID meet three times each term. At the beginning of the term, they have a picnic or potluck that includes students and alumni from Art Center as well as Cal State Long Beach and Cal Poly. Sometime around midterms they get together in a classroom with snacks and drinks to work on projects and socialize. At the end of each term they go out to dinner.

For more information about the Girls of ID and any other student group, see the Center for the Student Experience.

Art Center Alumni Reminisce About Mike Kelley in the “L.A. Times”

Last month, the Art Center community was stunned at the news that legendary artist Mike Kelley, who had taught in Art Center’s Graduate Art program from 1992—2007, had died.

At the time, Jeremy Gilbert-Rolfe, Chair of the Grad Art program at Art Center, said, “Recognized as an important artist almost from the very beginning of his career, Mike kept teaching as long as he could before the pressures of being very famous indeed made it simply impossible for him to come to school with any regularity at all. He was, both in general and as a colleague, a brilliant combination of passion regarding art and a sense of humor… He has left us devastated.”

While much of the news following Kelley’s death focused on his cultural impact on the international art world, Sunday’s L.A. Times featured Art Center alumni reminiscing about their former teacher, who was “generous, patient, sometimes harsh but above all, eager to engage and share with fellow creators.”

Art Center would like to acknowledge our alumni–all celebrated artists themselves–and thank them for taking the time to share their thoughts with the L.A. Times.

To read the article in its entirety, please click here.

From the Art Center Archives: Faculty critique work by Steve Roden GART '89. Pictured (L to R) circa 1989: Laurence Dreiband, Richard Hertz, Sabina Ott, Stephen Prina, Mike Kelley and Jeremy Gilbert-Rolfe. Image (c) Art Center College of Design/Steven A. Heller

UPDATE (3/15/12): Steve Roden, the student whose work was being critiqued in the above picture, recently blogged about seeing this photograph in the Los Angeles Times.

ArtNight Pasadena!

Enjoy a free evening of art, music and entertainment as Pasadena’s most prominent arts and cultural institutions swing open their doors tonight, Friday, March 9. Last fall, 14,000 people experienced the excitement of ArtNight Pasadena. Don’t miss the fun this time!

Begin your journey at any one of the 12 participating cultural institutions, where free shuttles will be waiting to transport you to your next destination.

Art Center is featuring The History of Space Photography, the most comprehensive exhibition of its kind ever organized, in the Williamson Gallery. The student gallery will also be open, where you can glimpse the future and see visionary works by our young artists and designers. There will also be a special rehearsal of John Cage’s 4’33”
(no. 2) (0’00”)
by the Southwest Chamber Music at 7 pm in the Williamson.

Other participating venues are Alliance Française de Pasadena, the Armory Center for the Arts, artWORKS, Lineage Dance, the Norton Simon Museum, the Pacific Asia Museum, Pasadena City College, the Pasadena Museum of California Art, the Pasadena Museum of History, Shumei Arts Council, and the Side Street Projects.

ArtNight is an ongoing partnership among many cultural institutions and the Cultural Affairs Division of the City of Pasadena. The event is sponsored by the Pasadena Arts & Culture Commission with support from the following: Pasadena Department of Transportation Transit Division; Los  Angeles Metropolitan Transit Authority; Pasadena Center Operating Company.

FREE SHUTTLES
Free shuttles will loop throughout the evening with stops at each venue. Park at any one venue and ride to the others.

ARTS BUS
Pasadena ARTS Route 10 runs along Colorado Boulevard and Green Street until 8 p.m.
For more information about the Arts Bus, see cityofpasadena.net/artsbus.

METRO GOLD LINE
Attend ArtNight by taking the Metro Gold Line to Pasadena. Check metro.net for information.

ARTNIGHT BICYCLE TOURS
For more information, visit cicle.org.

For information on ArtNight, please call the ArtNight Pasadena Hotline at 626.744.7887 or visit artnightpasadena.org.

“Bad Weather” T-Shirts Offered This Friday During ArtNight Pasadena

Proceeds from the sale of the "Bad Weather" T-shirt directly benefit Pasadena's Bad Weather Shelter.

In addition to The History of Space Photography, which explores the beauty, mystery, science and meaning of images depicting our planet and worlds beyond, and a free dress rehearsal of John Cage’s 4′33″ (no. 2) (0′00″) in preparation for Saturday’s performance by Grammy Award-winning Southwest Chamber Music, visitors to Art Center’s Hillside Campus during ArtNight Pasadena this Friday, March 9 from 6:00 to 10:00 p.m. can support the ”Friends of the Bad Weather Shelter” by purchasing a T-shirt for only $20.00.

Bus shelter poster designed by alumnus Patrick Hruby to create awareness of "Friends of the Bad Weather Shelter."

In the Fall of 2011, due to budget restraints and the recent economic downturn, local and federal funds were cut considerably, negatively impacting the Bad Weather Shelter, which provides numerous services to Pasadena’s homeless during the winter months. In response, Rebecca Huang, a local high school senior, started a creative program that encourages 100 local businesses and/or individuals to become “Friends” of the shelter for only $600 a year, which would offset the funds lost due to budget cuts and enable the shelter to continue to provide this important humanitarian service.

Soon after Rebecca launched her campaign, Art Center’s Designmatters and Illustration Departments partnered with the City of Pasadena to develop an effective campaign to create awareness of the program. In January of this year, the City of Pasadena implemented three posters art directed by Ann Field (Chair, Illustration Department) and illustrated by recent alumnus Patrick Hruby (Illustration, ’10) on 20 bus shelters throughout the city.

As a continuation of that campaign, proceeds from the sale of the “Bad Weather” T-shirt directly benefit the Pasadena Bad Weather Shelter. So far, the entire campaign has raised roughly $15,000 from local businesses and individuals.

Art Center Announces Acquisition of New Property and Partnership With Michael Maltzan Architecture

Art Center College of Design will expand its educational reach and resources with the acquisition of a former U.S. Postal Service property in Pasadena, Art Center President Dr. Lorne M. Buchman announced today. The purchase of the vacant property was made possible through gifts from alumni. President Buchman further announced that the College has selected award-winning firm Michael Maltzan Architecture as its partner in fulfilling and expanding its academic plan through the re-imagining of existing spaces, and the forward-looking design of new ones, at both of the College’s campuses.

Dr. Buchman said, “This is a pivotal moment not only in Art Center’s history, but in art and design education, given the growing impact of the creative professions on the economy and on our world. This new property enables expansion and development of our programs and infrastructure and enhances our capacity for teaching, learning, creating and collaborating to ensure that we are able to fulfill our mission to educate students, now and into the future.

“The overwhelming support of alumni for this acquisition signals their commitment to future generations of Art Center students. They want these students to have access to the same opportunities they had—opportunities afforded by rigorous, professional instruction in a supportive, creative, cutting-edge environment,” Dr. Buchman continued.

Art Center Board of Trustees Chair Robert C. Davidson, Jr., added, “The availability of the property adjacent to the College’s South Campus was serendipitous, and it came on the market just as we finalized our strategic plan. The Board and I are exceedingly proud to be part of setting the vision for Art Center and its leadership at this time of transformation. Thanks to thoughtful planning and the generosity of our alumni, the College now renews its commitment to providing the finest education for our students. Further, we are poised to expand to meet future challenges and even higher standards of excellence.”

South Campus Aerial View

Existing South Campus property at 950 S. Raymond, outlined in blue, and new property at 870-888 S. Raymond, outlined in red.

George Falardeau, Sr. Vice President of Real Estate and Operations for Art Center, stated that the new property is at 870-888 S. Raymond Avenue in Pasadena, immediately adjacent to the College’s existing South Campus at 950 S. Raymond. The acquisition will allow the College to create three centers of learning—an expanded South Campus, a renovated Hillside Campus (1700 Lida Street, Pasadena) and a virtual campus—each optimized for the particular needs of promising artists and designers, while at the same time fostering new collaborations among disciplines. This expansion also includes opportunities to strengthen engagement with and connection to diverse communities because of the proximity of South Campus to public transportation and the continued presence of Art Center’s Public Programs at that location.

Commenting on the selection of Michael Maltzan Architecture for the project, Dr. Buchman said, “Following an intensive, year-long process, Michael emerged as the best partner for Art Center as voiced by our students, faculty and alumni, especially given his deep understanding of the way artists and designers learn, think and make. We couldn’t be more enthusiastic to have him on board to fulfill our vision for tomorrow’s classrooms and studio spaces.”

Michael Maltzan added, “Art Center’s continued leadership in art and design education comes from the culture of innovation and inspiration that thrives there. An important part of that legacy is the innovative and useful architecture that the school has built over the years to help foster and sustain that culture. It is enormously exciting to be able to participate with Art Center in developing buildings and spaces that will continue to capture the spirit of the school, provide for changing and emerging programs and help imagine its future.”

Art Center alumni responded to the possible expansion in an unprecedented manner, donating $5 million for the acquisition of the new property. Significant gifts include three, seven-figure irrevocable bequests, one made by Art Center alumnus and award-winning environmental designer Richard Law (Graduate Industrial Design ’58). Another gift was from Art Center alumnus and kinetic sculptor Steven Rieman (Product Design ‘74) and his wife, Ruth, and a third was from Art Center alumnus Bruce Heavin (Illustration ’93) and his wife, former Art Center faculty member Lynda Weinman, owners of the innovative online learning company, lynda.com.

“This is exactly what Art Center should be doing,” Mr. Law said. “The property, in an urban environment on the edge of Old Pasadena where all the action is, as well as public transit, is a great example of renewing older areas, creating a vital, energetic place.  In today’s culture, this is exactly how a campus should be.”

“We aren’t as interested in a new building as we are in the education inside that building, and in recognizing the excellence of Art Center students and the critical importance and impact of what they do,” the Riemans said of their bequest. “The type of work that could happen there, such as full-scale prototyping, is just one way students would benefit. It’s clear to us that Art Center is serious about broadening students’ opportunities and experience by embracing new technologies and new ways of collaborating and creating in new spaces.”

Mr. Heavin said, “When I first visited the property, I immediately saw a great natural extension of the South Campus that would accommodate students’ educational needs.”

Ms. Weinman added, “As a former faculty member, it has been great to reconnect with Art Center’s high standard of excellence and quality and to commit to upholding it through thoughtful expansion.”

The College’s expansion plans are in direct response to Create Change, a five-year strategic plan that reflects the collective vision of the entire Art Center community in shaping the College’s core values into a new model for art and design education in the 21st century. The plan identifies Art Center’s “conservatory” approach to education, wherein students undergo intense and practical career preparation guided by expert faculty, and the role that rich intercultural and transdisciplinary collaborations play in providing students a contextual understanding of the world around them. The plan identifies the need to enhance and improve its physical spaces and educational technologies in order to foster and extend such collaboration.

Explore “The History of Space Photography” and the Music of John Cage in Art Center’s Williamson Gallery

The Aurora Austalis, as photographed from the International Space Station. Photo courtesy of NASA.

Now open in the Williamson Gallery, the exhibition The History of Space Photography explores the beauty, mystery, science and meaning of images depicting our planet and worlds beyond.

Guest curated by Jay Belloli—the director of gallery programs at the Armory Center for the Arts from 1990 to 2010—the exhibition presents an extraordinary variety of astronomical photographs created since the development of photography, and will feature a number of the most important scientific photographs ever created.

From the earliest black and white documentation of the Moon, solar eclipses, and stars through the most recent color images of the early history of the Universe, The History of Space Photography is the most comprehensive exhibition of its kind ever organized.

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