Ready. Set. Snap! Corporate teams stretch boundaries at rubber band-powered Formula-E race

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Team Mattel celebrates record breaking speed after competing in the new Formula-E race Pro-Class category.

Figuring out how to build and power a race car using a 16-foot long rubber band is not your typical corporate team building exercise. But, it turns out, that’s exactly the kind of creative boost the business world needs. For the first time, the international Formula-E race at Art Center included a “Pro Class” category with teams participating from Mattel in El Segundo and Axial, a remote control car company based in Irvine. Competition was fierce and teams were gunning for the gold in the 9th annual “day at the races” showcasing talented students, businesses and even a junior race car design set.

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Summer 2014: Countdown to commencement!

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Getting ready for Grad Show. Photo: Lucia Loiso

The computer labs are packed. The shops are humming at all hours. Visitors from sponsoring companies and organizations are streaming through campus to attend final presentations. And the Student Gallery is full of projects in and out of the coveted space. These telltale sights and sounds can only mean one thing at Art Center: Week 14 has arrived.

The state of the campus is a visual reminder of the frenetic energy generated by Art Center students sprinting toward finals. The end of the term is here; and for 111 students, this week marks their last. Saturday evening, after countless all-nighters, critiques, finals, internships and hopefully some fun, 100 undergraduate and 11 graduate students will be awarded their degrees. As we count down to commencement, we celebrate these creative and talented individuals who are about to take on the world and honor the great teachers who have guided the way. Here’s the lowdown for the week.

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Not sure what type of design to study? Sample them all in Andrew Hall’s Design 360

Artist and ACN instructor Andrew Hall in his studio. Courtesy of the artist.

Artist and ACN instructor Andrew Hall in his studio. Courtesy of the artist.

For the past four years, artist Andrew Hall has taught Design 360 at Art Center at Night (ACN), Art Center’s continuing studies program. Design 360 gives students a whirlwind tour of many of the major disciplines offered at the College, including: advertising, graphic design, filmmaking, illustration, product design and transportation design.

In the class, he asks his students to imagine a product that “protects something” which can be “something obvious like safety goggles” or something more abstract “like a camera, which protects memories.” Then, for the next 12 weeks, students give their product the full treatment—designing everything for it from a logo to a storyboard for a 30-second commercial—and then present it to the class, complete with drawings that show their process. “The presentation teaches the importance of really owning your concept.”

Hall finds the diversity of his students particularly inspiring—some take Design 360 when they’re at a point in their career where “they’re just treading water and need to make a big decision” while others treat the course as a philosophical journey. “Some of them come up with solutions far more cerebral and spiritual than a product you can hold in your hand.” Continue reading →

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August 2014 Alumni Notes

Jennifer Steinkamp's Murmurfication

Jennifer Steinkamp’s Murmuration

Summer 2014 has yielded a bounty of freshly produced works, events and ideas by Art Center alumni. And look for future editions of this dispatch to be equally flush, given July’s bumper crop of kickstarter campaigns. Read on to learn more…and get in on the fun(ding).

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Exploring technology’s future-facing frontier: Q&A with Interaction Design student Inae Song

Foggy Lights, an interactive light show experience by Inae Song (work-in-progress shots).

Foggy Lights, an interactive light show experience by Inae Song (work-in-progress shots).

Born and raised in Seoul, South Korea, Inae Song was drawn to the multidisciplinary Interaction Design program at Art Center as a field of possibility, a place to envision the future of design even beyond existing technologies and, she says, to apply without constraint all of her far-flung interests–architecture, computer science, art and digital products. Ultimately, says the co-creator of the Art Center Orientation App, what she’s really exploring is “what an interaction designer’s role in the real world might be.”

The Dotted Line: When did you first learn about Interaction Design as a creative discipline?

Inae Song: It was really hard to decide on a major, due to my wide interests. After I checked out Art Center and its new program, Interaction Design, I researched it and realized that I could combine everything together in this field where designers are not limited by a specific context and can extend their ideas to limitless media. That’s what made me want to come to Art Center.

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Think Cadillac: Trans alum Christine Park on breaking into luxury car design

 

Christine Park at the Cadillac Design Studio in Michigan. (Photo courtesy of General Motors)

Christine Park at the Cadillac Design Studio in Michigan. (Photo courtesy of General Motors)

Christine Park began her career in the highly competitive field of luxury car design with an internship at the GM Advanced Concept Design Studio in Los Angeles. She has been with General Motors ever since. Now lead exterior designer at the Cadillac Design Studio in Michigan, Park’s design projects include interior themes for the 2013 and 2014 Cadillac XTS and the Cadillac CIEL convertible.

Everything, Park said, starts with the customer.

“We look for inspiration in the customer’s needs and wants. We also look for artistic inspiration: we look at internet blogs and magazines, we go to museums.” Among the many design sketches that result, a very few are chosen to be rendered by clay sculptors as 3D scale models, Park said. Some of these will be turned into full size clay models. The whole process is clay,” she explained, “because clay is easy to put on and take off and it’s very flexible.

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Alum Ariel Lee’s penetrating illustrations offer creative takes on social issues

Ariel Lee

Award-winning Illustration alum Ariel Lee.

Ariel Lee earned her BFA in Illustration at Art Center in 2012. That same year, she beat out a field of established professionals as a winner in Design Observer’s 50 Books/50 Covers for her children’s book, Mark & the Jellybean Monster, created as a student in Designmatters’ Uncool: The Anti-Gun Violence Project. The following year, one of Lee’s illustrations was awarded the Society of Illustrators 55 Gold Medal.

Lee, whose graphite and painted works are an evocative mix of delicacy and edge, specializes in publishing and surface design. One of the first freelance jobs she landed after Art Center–her client list includes the Wall Street Journal and the New Republic–was The New York Times. “I had gone to New York right after graduation and I met with the art director just to show her my portfolio,” Lee said.

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The give and take of MDP alum Matthew Manos’ thriving social impact design practice

Art Center students visit alum Matthew Manos' verynice design studio in Venice. (Photo by Stella Kalinina)

Art Center students visit alum Matthew Manos’ verynice design studio in Venice. (Photo by Stella Kalinina)

Professionally speaking, alumnus Matthew Manos (MFA 12) was precocious. At age 19 in 2008 he founded his own design studio, verynice, a service free to nonprofits using design as a tool for problem solving. By 2012, with a full-time staff of two, verynice was providing $300,000 in pro bono services.

Today, with offices in Los Angeles and New York and a staff of 10 and growing, Manos’ innovative studio has donated the equivalent of more than a million dollars in services to some 250 nonprofit organizations with the help of skills-based volunteers around the globe. Manos’ book, How to Give Half of Your Work Away for Free, open-sources his 50% pro-bono business model. His givehalf.co platform is inspiring other companies to do the same.

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Art Center in the News | July 2014

 

National Geographic featured Art Center alumna xxx and her award-winning device to detect hearing loss being tested on a baby at Vaani Vilas Hospital, Bangalore. Photo: ©Rolex Awards/ Ambroise Tézenasphoto

National Geographic featured Art Center alumna Neeti Kailas’s award-winning device to detect hearing loss being tested on a baby at Vaani Vilas Hospital, Bangalore. Photo: ©Rolex Awards/ Ambroise Tézenas

From National Geographic to The Huffington Post; from stylish sensors for your fingernails to a design to detect deafness in newborns, Art Center’s students, faculty, staff and alumni are media headliners. Click a few of the links below to get a taste of recent coverage about diverse subjects including a mobile home tour through Detroit, origami art on speed, smart growth for future generations of artists and designers, the benefits of naps and much more.

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Agustin Garza takes human-centered design to a whole new level—the CEO level

Agustin Garza

Agustin Garza

For many designers, the most gratifying moment in any project arrives with the unveiling of the visual and conceptual deliverables laid out before a satisfied client. But not Agustin Garza (GRPK, ‘81). The principal and founder of The Garza Group made a pivotal discovery about his own value proposition several years back when it became clear that the real, lasting benefits of his work lie in the meticulous research process he undertook to assess corporate leaders’ mission, vision, values and goals.

For Garza, and ultimately his clients, the journey became the destination. “The irony is that work really is not what you see but how you get there,” says Garza, principal and founder of Garza Group Communications, whose clients include City of Los Angeles, Mexico City, Coca Cola, Luxe Hotels and American Express.  “That’s true in most careers. It’s getting to that one solution that is the real job.”

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