Category Archives: General Interest

Art Center @ SXSW Interactive 2015: Frank Lloyd Wright, Princess Reema and David Chang

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Let’s face it, the essential ingredients comprising daily life in the Digital Age are in a state of head-spinningly rapid change, we’re often just racing to keep up, unaware of the impact the onslaught of the new. Sometimes it’s hard not to wonder what’s been lost now that we have unlimited distractions, a highly curated set of entertainment options and no space for boredom. What are the unforeseen implications of the increasingly widespread adoption of the internet of things, artificial intelligence and the shared economy? How do we create a more inclusive and equitable environment for everyone who steps into the digital domain?

These were just a few of the thorny and thought-provoking questions addressed within the vast offerings of the 2015 SXSW Interactive program. In fact, this year’s lineup was so densely packed with timely, topical and totally useful panels, workshops and mentoring meet-ups, navigating the offerings was an exercise in content curation, information architecture and design thinking. Because so much of the subject matter covered within the festival’s many panels and lectures is so indisputably germane to the Art Center community, we attended the festival targeting the events most Art Center-relevant events, which we’ll recap to you in the form of key takeaways parceled out within a series of blog posts over the next three days.

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Grad Film alum Elran Ofir conjures a slot in Cannes Short Film Corner

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Spring brings the arrival of many things. Swans pursue the thawing lakes in the north. Leaves return to barren trees. And film moguls descend on the white beaches of Cannes for premiers and deal making. This year, alum Elran Ofir (Grad Film 14), will be one of the fortunate few whose film will be included in the Cannes Short Film Corner, a special section for filmmakers to gain access to industry meetings, workshops and conferences on strategic issues.

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Stuart Fingerhut reinvents the future of retail through experiential design

Stuart Fingerhut designs Scion's presence at major international auto shows.

Stuart Fingerhut designs Scion’s presence at major international auto shows.

The following profile of Environmental Design alumnus Stuart Fingerhut appeared in the January 2015 issue of VSMD Magazine. Read how Fingerhut’s leading-edge thinking about reconceiving the retail experience to be more about connection than commerce informs the success of his experiential marketing work for Toyota’s Scion brand as well as his personal design practice creating functional art.

Stuart Fingerhut seems to have this experiential design thing all figured out. As creative director for Toyota’s Scion brand at the George P. Johnson Experience Marketing Agency in Los Angeles, Fingerhut is responsible for creating Scion’s presence at major international automobile shows.

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February 2015 Art Center alumni notes

Illustration by Kim Ryu for the February 2, 2015 edition of the New York Times Sunday Book Review

Illustration by Kim Ryu for the February 2, 2015 edition of the New York Times Sunday Book Review

It’s been a fruitful awards season—and not just for the creative team behind Birdman. Art Center alums have amassed an impressive array of accolades, from the Caldecott Medal (the Oscars of children’s literature) to the Oscars themselves. So in lieu of glitzy after party, we’ve done the next (or perhaps next, next) best thing and compiled highlights from our alumni community’s recent accomplishments below. Enjoy!

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Giving design the business: The ROI on Art Center’s longstanding partnership with INSEAD

What at first felt like a total culture clash just a decade ago is now standard practice in most top-earning companies. The idea of blending design innovation with business strategy has quickly evolved from a seedling, to a trend and now to a “must have.”

Art Center alumni and friends reunited in San Francisco on February 28 to celebrate the 10-year partnership of the College and INSEAD, one of the world’s leading and largest graduate business schools. Close to 150 industry leaders gathered at the posh play-inducing headquarters of Airbnb on Brannan Street to toast the success of a concept early adopters admitted seemed wacky.

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Jeff Wall on artifice, actuality and accident — and why he doesn’t make films

Jeff Wall spoke about his work and its influences. (Art Center photo by Juan Posada)

In the Grad Art Seminar series, Jeff Wall spoke candidly about his work and its influences. (Art Center photo by Juan Posada)

Vancouver-born and -based artist Jeff Wall is now living and working part-time in Los Angeles, which is good news for students at Art Center. A capacity crowd filled the L.A. Times Media Center at Hillside Campus last Tuesday night, eager to hear what he had to say.

Jack Bankowsky, who co-curates the popular Grad Art Seminar series with fellow faculty member Walead Beshty, introduced Wall, and reminded the audience of three of his works—opaque black and white prints—that are set in Los Angeles: Citizen (1996), a man lying on the lawn in a public park; 8056 Beverly Blvd., Los Angeles (1996), a cinema-turned-synagogue, framed in a circular black vignette; and Office Hallway, Spring Street, Los Angeles (1997), a man in a dimly lit, nondescript hallway.

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Furniture designers square off on Spike TV’s “Framework,” featuring Product Design alum Nolen Niu

Common, Nolen Niu, Brandon Gore. Image courtesy Spike TV.

Framework judges Common, Nolen Niu, Brandon Gore. Image courtesy Spike TV.

When a casting agent called Product Design alumnus Nolen Niu (BS 99) asking if he would be interested in participating as a judge on a Spike TV show, he said “Hell yeah!” A fan of such shows as Bar Rescue and Catch a Contractor, Niu didn’t even ask what the show was about before agreeing to participate. That enthusiasm, and his well-earned reputation as a furniture designer, landed him a stint as one of three judges on the furniture design reality competition, Framework, Spike TV’s newest reality show, where contestants vie to be named best furniture maker—and win a $100,000 prize. There is still time to binge watch the entire series online before the finale, which will air March 10th.

At first it was a bit surreal for Niu to see himself on TV and to get recognized at some of the most random places. Overall though, “[this] has been one of the best experiences I’ve had during my career as a designer, says Niu. “The opportunity to judge a competition and hold a position of authority related to design was an absolute honor.”

In tune with the current maker movement, Framework offers a glimpse into the process of creating handcrafted goods. “The design and build process is very analog in nature compared to the completely digital lifestyles that we live in today. It’s important that these shows continue to be produced since it shines light on the level of complexity of the work we as designers and makers perform,” notes Niu.

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Harriet Rubin on speaking beauty to power and rebranding the meaning of leadership

Princessa: Machiavelli for Women by Harriet Rubin

Princessa: Machiavelli for Women by Harriet Rubin

Last week, the Humanities and Sciences department played host to Harriet Rubin, Art Center’s first Woodrow Wilson Visiting Fellow.

Rubin founded Currency, an imprint of Doubleday. She has written for The New York Times and The Wall Street Journal, was a senior writer and columnist for Fast Company (a “Currency Magazine” prototype became Fast Company), and is the author of Soloing: Realizing Your Life’s Ambition,  Princessa: Machiavelli for Women and Dante in Love: The World’s Greatest Poem and How it Made History.

Rubin spent a week at the College spurring discussions both in and out of classrooms; and on Wednesday she presented an Art Center Dialogues lecture titled “The Secret Life of Leaders,” which included a thought-provoking discussion on the nature of leadership and the powerful role that poet-priests play as societal influencers.

Below are highlights from her lecture:

On the word “leadership”:
“Leadership” is a word we use a lot, but it is sounding increasingly archaic,  like “zoo” or “Triceratops” or “mini-skirts.” The media, Washington, business schools, colleges all talk reverently about leadership, but why? This Monday I heard two wonderful presentations by students in Gerardo Herrera’s class on marketing Coffee-mate to millenials. And it occurred to me that leadership may be just like Coffee-mate. Maybe that’s what we should do with leadership. We need to rebrand it.

On the actual power of “leadership”:
We’re living in a bottom-up world. Social media undermines centralized power. Flash mobs, Kickstarter, sleeper cells, tribal consciousness, shadow governments. The most-watched TV anchor Brian Williams, the leader in TV news, is revealed as no leader at all. I keep wondering if secretly nobody wants to be a leader. Maybe Brian Williams created the circumstances of his own firing. Maybe he really wanted to get out of his soulless role, and the only way he thought he could do it was by kicking it all apart.

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Designing for net-positive water: SoCal students take on turf, not surf

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Environmental Design student Katie Healey’s design proposal for removing turf and expanding outdoor spaces for dining and recreation on the east side of the Ellwood Building.

 

Turf removal.

Not exactly a siren call to emerging designers regularly invited to put their brilliant minds to work developing sports cars, wearable tech and high-end furniture.

Or so one might assume.

A handful of Art Center students defied that assumption, and many others, as they enthusiastically explored possibilities for transforming Hillside Campus into an Eden of eco-innovation during last Fall’s Sustainability Studio.

Linda Estrada, an administrator who manages Art Center’s programs fostering alternative transportation options for campus commuters and other sustainability initiatives, got the ball rolling when she saw an opportunity to participate in a City of Pasadena program offering cash incentives—two dollars per square foot—to replace thirsty green lawns with drought-resistant plants and hardscape.

“And up here,” says Estrada, at Art Center over 17 years, “we have nothing but grass.”

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Social entrepreneur Nathan Cooke’s Fresh Life Toilets offer a fresh start to locals in developing countries

Nathan Cooke

Nathan Cooke

When Nathan Cooke (BS 08 Product Design) was first approached by a group of entrepreneurs to help start a new venture centered on building toilets in developing countries, he wasn’t terribly taken with the idea. But seeing their determination, he decided to help them build a test toilet.

Five years later, Cooke and his colleagues are still working together.  Cooke is co-founder and creative director of Sanergy, a social enterprise based in Nairobi, Kenya, with the mission of making hygienic sanitation affordable for everyone. Through Sanergy’s local brand, Fresh Life, the company franchises its Fresh Life Toilets to entrepreneurs in informal settlements. Franchisees, called Fresh Life Operators, make a profit by charging market rates for use of the toilets.

We checked in the Cooke during his most recent visit to campus for an update on lessons learned from launching this unique venture.

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